Creating uniquely differentiated content for the visual web:
Bring your best ideas to life in the Web Story format
Trusted by enterprise story creators in 32+ countries:
website.com
COVER
COVER
VIDEO
MAP
LINK
TEXT
QUIZ
VIDEO
POLL
VIDEO
1:00
1:30
2:00
2:30
COVER
SCENE 1
SCENE 2
SCENE 3
Owned by you
Consolidate brand awareness by using clear and consistent branding across all your Stories.
Publish to your domain
Publish directly from the Newsroom AI platform to your domain, using existing CDN and infrastructure.
Engineered for mobile
Leverage a clear and easy to use interface to help readers navigate quickly or find further recommendations.
A new narrative format
Introduce a new timeline that combines videos, text, quizzes, polls, shoppable and actionable elements into an exciting new experience.
INSIGHTS:
From first to latest: the timeline of world's fastest growing content format
The Story Format is the fastest growing mobile format in recent history.
Exploring the content economics of engaging content:
Visitors who read an article for three minutes are twice as likely to return and become loyal as those who read for one minute
AN AVG. OF:
86%
of page views are created on mobile
Media companies are witnessing an unstoppable shift to mobile devices.
AN AVG. OF:
45%
of users leave within 15 seconds
A staggering 45% of users visiting text articles leave within 15 seconds from loading the article.
UP TO:
60%
of readers will not return
Publishers are missing out on 60% of opportunities to turn readers into paying subscribers.
Declining user engagement
Declining user engagement is by a clear consequence of content overload. While more content than ever is created every day now, publishers are looking to invest in experiences that drive long-term retention, loyalty and revenue. 
Average Content Engagement Time (sec) - Q1 2021:
Northern Europe
27.2s
-6.21%
Southeast Asia
27.6s
-13.75%
Central Eastern Europe
29.0s
0.00%
Southern Europe
29.7s
-7.19%
North America
30.6s
-4.38%
Asia Pacific
31.3s
+0.97%
Middle East
32.2s
+3.87%
Latin America
33.4s
-7.22%
Africa
33.9s
-3.14%
Central Asia
33.9s
-3.14%
Source: Chartbeat - Growth in search traffic & Engagement Q1 2021 (vs. Q2 2020)
An unambiguous shift to mobile
Mobiles have shifted from the preferred device status to the only device consumers are using to read, communicate, travel, plan or stay organised. This seismic transition poses substantial challenges for publishers globally, as the majority of content consumed is generally walled within social media and entertainment apps. 
Percentage of all page views coming from mobile devices - Q1 2021:
Northern Europe
64%
+1%
Southeast Asia
80%
+4%
Central Eastern Europe
63%
+1%
Southern Europe
68%
+3%
North America
64%
+1%
Asia Pacific
68%
+3%
Middle East
75%
-2%
Latin America
64%
-2%
Africa
82%
-1%
Central Asia
87%
0%
Source: Chartbeat - Growth in search traffic & Engagement Q1 2021 (vs. Q2 2020)